Personal Design System / Professional Dashboard

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Portrait of Letícia Martins

Letícia Martins

Product Designer

Active

Professional positioning

LM / PD

Product designer specializing in SaaS, B2B products, complex systems, responsive websites, and design systems.

  • B2B SaaS
  • Design Systems
  • UX/UI
  • AI-assisted workflows
  • Websites
  • Landing pages

Career Journey

Skills that build on each other

Each stage added a new layer to my practice. What came before still shapes how I design today.

Skills accumulated throughout my careerSix concentric rings represent accumulated skills, with Design Engineering as the current direction.
  1. Graphic DesignComposition, typography, color, and visual acuity.
  2. Digital InterfacesHierarchy, interaction, and behavior.
  3. Product DesignProblem, context, research, and decision-making.
  4. Complex B2B ProductsRules, exceptions, dependencies, and workflows.
  5. Design SystemsScale, consistency, tokens, and architecture.
  6. Design EngineeringCurrentBringing design, systems, and implementation closer together.

Dimensions of practice

Radar of the areas that shape my design practiceSix equally weighted axes represent product strategy, research, interaction and visual craft, Design Systems, collaboration, and technical and AI fluency. The chart does not represent proficiency scores.
Product Strategy

Problem framing, prioritization, metrics, and the relationship between product and business decisions.

Selected Projects

Featured projects

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Professional Surface

Layers of practice and project types

Design Surface

Layers of practice
Business

Business context, rules, and goals.

Project archive

Other projects

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